17mm, b&w, Black And White, family, fujifilm, fujifilm nordic, GFX, GFX 100, GFX 50R, GFX 50s, GFX50R, Landscape, Laowa, lifestyle, Medium Format, Nature, Photography, Product, Review, Test

Laowa 17mm f/4 GFX review

In March 2018 I reviewed the Laowa C-Dreamer 9mm f/2.8 for the Fujifilm X system. If you havn’t already, then you can read about it HERE. A lot of things have happened since then in Fujifilm land, especially in the GFX department. The widest lens available natively by Fujifilm is the amazing 23mm f/4 which […]

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16-80, 16-80mm, Acros, b&w, Black And White, Bokeh, Children, Classic Chrome, fujifilm, fujifilm nordic, fujinon, Landscape, lifestyle, Nature, Photography, Product, Review, Street, Street Photography, Test, X-Ambassador, X-Pro2, X-Pro2 Graphite, X-T3, XF16-80mm

Fujinon XF 16-80mm f/4 R OIS WR first look preview

Fujifilm didn’t just release the GF50mm f/3.5 today which I wrote about HERE, they also released a little something for the X-series. I remember back in may 2018 when I took the X-T100 with me to Crete to do the whole brochure imagery for Fujifilm. They had a wishlist of very specific lenses that they […]

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50mm, Abstract, Acros, b&w, Black And White, Children, Classic Chrome, color, fujifilm, fujifilm nordic, fujinon, GF50mm, GFX, GFX 100, GFX 50R, GFX 50s, GFX50R, Landscape, lifestyle, Medium Format, Photography, Product, Review, Street, Street Photography, Test, X-Ambassador

Fujinon GF 50mm f/3.5 first look preview

This is not a review. Well, actually it is. It’s the same as it has always been, but as someone in an internet forum recently made me aware, “A hotel staff member can’t review the hotel he works for”.  I have never hid the fact that I was deeply involved with Fujifilm, nor that my […]

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45mm, Analogue, Black And White, Cinestill, color, featured, Film, fujifilm, fujifilm nordic, fujinon, HAsselblad, Night, Panorama, Photography, Photography, Review, Street, Street Photography, Superia, Test, Travel, TX-1, XPan

Fujifilm TX-1 – The original XPan

I was in Japan at the beginning of may. Fujifilm very successfully launched the GFX100 (read my first-look here) at their big Fujikina event. This was the second time I went to Tokyo, the first time being in October 2018. You might have seen the 5-post-series reportage on this site. If not, then you can […]

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16mm, 23mm, 35mm, 35mm f/0.95, 50mm, Acros, b&w, Black And White, Children, Classic Chrome, color, documentary, featured, fujifilm, fujifilm nordic, fujinon, Landscape, lifestyle, Nature, Photography, Photography, Portrait, reportage, Review, Street, Street Photography, Test, Travel, Vacation, X-Ambassador, XF16mm, XF23mm, XF35mm, XF50mm, XT30

Powerful Compactful – The Fujifilm X-T30 Review

Third time’s a charm, right? Not that the X-T10 and X-T20 weren’t little charmers in their own right, but if the recent success and reviewer praises of the XT3 are anything to come by, then the third iteration of the X-TX0 is indeed bound to be the charm. And indeed it is! The X-TX0 series […]

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16mm, Abstract, Acros, b&w, Black And White, Children, Classic Chrome, color, family, featured, fujifilm, fujifilm nordic, fujinon, Landscape, lifestyle, Nature, Photography, Photography, Portrait, Review, snow, Street, Street Photography, Test, Vacation, X-Ambassador, X-Pro2, XF16mm, XT30

Compact Impact – The Fujinon XF16mm f2.8 review

As noted on the roadmap back in summer of 2018 Fujifilm was going to be launching a new small 16mm lens for the X-series system by start 2019. And here we are. Start 2019 has come – and indeed Fujifilm delivered on their promise and today announced the XF16mm f/2.8 R WR. The XF16mm f/2,8 […]

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100-200mm, 100mm, 200mm, Acros, b&w, Black And White, featured, fujifilm, fujifilm nordic, fujinon, GF100-200, GFX, GFX 50R, Landscape, Medium Format, Nature, Photography, Photography, Product, Review, Sunrise, Test, X-Ambassador, zoom

The Gatlin – Fujinon GF100-200mm f/5.6 first look review

I actually promised myself. I promised myself that I wouldn’t be writing my thoughts on this lens. My life has been very very hectic during the course of the last couple of months, so I don’t really think I have given this lens the amount of attention it deserves for a proper review. And up […]

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65mm, Acros, b&w, Black And White, Children, Classic Chrome, color, daughter, featured, fujifilm, fujifilm nordic, GF63mm, GFX, GFX 50R, GFX 50s, Landscape, lifestyle, Medium Format, Mitakon, Photography, Photography, Product, Review, Street, Street Photography, Test

Mitakon 65mm f/1.4 for GFX review

So here we are yet again. It doesn’t seem like a long time ago that I reviewed the Mitakon 35mm f0.95 mk2. But then again it is. It is also a long time ago that we first saw the initial prototype presented of the 65 mm F/ 1.4. The first time we side presented was […]

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23mm, 45mm, 63mm, b&w, Black And White, Classic Chrome, color, featured, fujifilm, fujifilm, fujifilm nordic, fujinon, GF110mm, GF23mm, GF45mm, GF63mm, GFX, GFX 50R, lifestyle, Medium Format, Photography, Photography, Portrait, Review, Review, Street, Street, Street Photography, Test, Test, X-Ambassador

Fujifilm GFX 50R Review – Digital Medium Format Heritage

“A lot of times, people don’t know what they want until you show it to them.” I’ve always admired this quote by the late Apple founder Steve Jobs. He was a true visionary, and left a huge mark on the world and how we live in it today. The camera that Fujifilm announced today is […]

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200mm, 23mm, 35mm, 56mm, 8-16mm, Acros, b&w, Classic Chrome, color, featured, fujifilm, fujifilm nordic, fujinon, lifestyle, Photography, Photography, Product, Review, Street, Street Photography, Test, X-Ambassador, X-T3, XF200mm, XF23mm, XF35mm

Fujifilm X-T3 Review – Next generation X

In the midst of more camera companies stepping up and entering the mirrorless camera market with full frame cameras galore, Fujifilm is launching its next generation APS-C. And make no mistake, the X-T3 is indeed next generation APS-C mirrorless.   The debacle will be inevitable. Should I go “full-frame” or stick with APS-C or even […]

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8-16mm, Acros, b&w, Black And White, Classic Chrome, color, concert, featured, festival, fujifilm, fujifilm nordic, fujinon, Landscape, lifestyle, music, Nibe Festival, Photography, Photography, Red, Review, Street, Street Photography, Test, Wide Angle, X-Ambassador, X-H1, XT2

Fujinon XF8-16mm f/2.8 mini review – A wider shade of Fujifilm

Just when I thought I’d get around to posting more personal work stuff in between reviews, the time flew by, and Fujifilm decided to release not just one, but two amazing new lenses into the wild. So yet again, I’m bound by this desire to share my enthusiasm about the new products with you guys. […]

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200mm, b&w, Black And White, Classic Chrome, color, concert, featured, festival, fujifilm, fujifilm nordic, fujinon, Landscape, lifestyle, Nibe Festival, Photography, Photography, Product, Review, Tele Converter, Test, X-Ambassador, X-H1, XF200mm

Fujinon XF200mm f/2 mini review – The Crown jewel of X

Fujifilm made sure to announce lenses at both ends of focal length spectrum today. (You can find my mini-review of the XF8-16mm f/2.8 R LM WR here) – And boy have I been blown away by both of these lenses. I’ve had very limited time with these lenses since I had to send them back […]

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